Rachel Kranton

Rachel Kranton

James B. Duke Distinguished Professor of Economics

External Address: 
219 Social Sciences, Box 90097, Durham, NC 27708
Internal Office Address: 
Box 90097, Durham, NC 27708-0097
(919) 660-1800

Rachel Kranton studies how institutions and the social setting affect economic outcomes. She develops theories of networks and has introduced identity into economic thinking. Her research contributes to many fields including microeconomics, economic development, and industrial organization. In Identity Economics, Rachel Kranton and collaborator George Akerlof, introduce a general framework to study social norms and identity in economics. In the economics of networks, Rachel Kranton develops formal models of strategic interaction in different economic settings. Her work draws on empirical findings and integrates new mathematical tools to uncover how network structures influence economic outcomes. Rachel Kranton has a long-standing interest in development economics and institutions. She focuses on the costs and benefits of networks and informal exchange, which is economic activity mediated by social relationships rather than markets.


  • Ph.D., University of California - Berkeley 1993
  • B.A., University of Pennsylvania 1984

Amasino, Dianna R., Nicolette J. Sullivan, Rachel E. Kranton, and Scott A. Huettel. “Amount and time exert independent influences on intertemporal choice.Nature Human Behaviour 3, no. 4 (April 2019): 383–92. https://doi.org/10.1038/s41562-019-0537-2. Full Text

Immorlica, N., R. Kranton, M. Manea, and G. Stoddard. “Social status in networks.” American Economic Journal: Microeconomics 9, no. 1 (January 1, 2017): 1–30. https://doi.org/10.1257/mic.20160082. Full Text

Harris, L., V. K. Lee, E. H. Thompson, and R. Kranton. “Exploring the Generalization Process from Past Behavior to Predicting Future Behavior.” Journal of Behavioral Decision Making 29, no. 4 (October 1, 2016): 419–36. https://doi.org/10.1002/bdm.1889. Full Text

Bramoull, Yann, Rachel Kranton, and Martin D’Amours. “Strategic Interaction and Networks.” American Economic Review 104, no. 3 (March 2014): 898–930.

Immorlica, N., R. Kranton, and G. Stoddard. “Striving for social status.” Proceedings of the Acm Conference on Electronic Commerce, July 10, 2012. https://doi.org/10.1145/2229012.2229063. Full Text

Huettel, Scott A., and Rachel E. Kranton. “Identity economics and the brain: uncovering the mechanisms of social conflict.Philosophical Transactions of the Royal Society of London. Series B, Biological Sciences 367, no. 1589 (March 2012): 680–91. https://doi.org/10.1098/rstb.2011.0264. Full Text

Akerlof, G. A., and R. Kranton. “Identity economics.” Economists’ Voice 7, no. 2 (January 1, 2010). https://doi.org/10.2202/1553-3832.1762. Full Text

Kranton, R., and A. V. Swamy. “Contracts, hold-up, and exports: Textiles and opium in colonial India.” American Economic Review 98, no. 3 (December 1, 2008): 967–89. https://doi.org/10.1257/aer.98.3.967. Full Text Open Access Copy

Akerlof, G. A., and R. E. Kranton. “Identity, supervision, and work groups.” American Economic Review 98, no. 2 (May 1, 2008): 212–17. https://doi.org/10.1257/aer.98.2.212. Full Text


Akerlof, G. A., and R. E. Kranton. “Social divisions within schools: How school policies can affect students' identities and educational choices.” In The Social Economics of Poverty: On Identities, Communities, Groups, and Networks, 180–203, 2005. https://doi.org/10.4324/9780203799659. Full Text

Bramoullé, Yann, and Rachel Kranton. “Games Played on Networks,” n.d.

Bloch, F., G. Demange, and R. Kranton. “RUMORS AND SOCIAL NETWORKS,” May 1, 2018. https://doi.org/10.1111/iere.12275. Full Text

Bloch, Francis, Gabrielle Demange, and Rachel Kranton. “Rumors and Social Networks,” n.d.

Bramoullé, Yann, and Rachel Kranton. “Games Played on Networks,” n.d.

Selected Grants

Social Influences on Financial Decision Making awarded by National Endowment for Financial Education (Co Investigator). 2014 to 2019

Networks, Public Goods, And Social Interactions: At The Edge Of Analytics And Complexity awarded by National Science Foundation (Principal Investigator). 2011 to 2015

Collabarative Research: CDI-Type I: Innovation in Social Networks awarded by National Science Foundation (Principal Investigator). 2010 to 2012